The concept of the app is to be a game that helps the user better understand his decisions on a daily basis. Also the metrics resulted from playing the game give the user a psychologic profile along with his stregths and weaknesses.
The app also tells a story throughout it's design and brand. It gives people the knowledge accumulated from earliest times, from Adam and Eve, the first two people on Earth that were influenced by one another.
The dark yet powerful colors complete the brand as a serious one and balance the app's design to not be tiring for the user's eye.